Solutions
Complete a Person Record
- Input person’s email, phone and/or name & address, get back any missing information.
- Deterministic and fuzzy matching.
- Multi-database option for highest match rates on reverse email append (Email is the input, name/address is the output).
- Real-time, batch and self-serve User Interface options.
Create a Unified Customer View
- Accurately identifying who your new hand-raiser is allows you to link them to your existing marketing databases.
- We return accurate, persistent consumer IDs:
- Consumer
- Household
- Address
- Available via API, batch and User Interface.
Rich Data Enhancement
- Core demographics, plus advanced models and in-market models from a variety of best-of-breed sources.
- Core Profiles consist of the most popular demographic data elements:
- Individual: Age, Gender, Education, and Ethnicity
- Household: Marital Status, Homeowner, Year Home Built, Length of Residence, Home Value, Dwelling Type, Presence of Children, Number of Children, etc.
- We tap into multiple consumer databases for specialized data:
- In Market Models
- Purchasing Behaviors
- Attitudes, Interests & Psychographics
- Persona/Segmentation Models
- Known Ailments
- We’ve scoured the market for the best sources of specialty data, segmentation systems and advanced in-market models.
